UX UI /CONTENT / PRODUCT
DESIGNER
Design has always been an integral part of my life and education since the third grade. From my early experiences of honing fine art drawing skills to a BFA in Fiber & Textile Design at SCAD, I have continuously expanded my creative abilities in a diverse way. Building upon this foundation, I pursued an even more design-focused education with Springboard, immersing myself in the world of UX/UI design.
Beyond my design projects, you can often find me enjoying the company of friends by a fire at the beach, exploring the treasures of thrift stores, and indulging in the excitement of planning my next travel adventure.
my process
Define
design
deliver
my experience
BULLROCK ENERGY VENTURES
SEPT - OCT 2023
Freelance UX Consultant
Conducted comprehensive UX/UI and Branding assessments for clients, identifying pain points and opportunities for user experience enhancements.
Collaborated with Founder to develop and implement user-centered design solutions, brand style, color and information architecture for company website.
Delivered actionable UX recommendations, design strategies, and user interface improvements, resulting in enhanced user satisfaction and product effectiveness for various clients across diverse industries.
ROSENBLUM CELLARS + BRONCO WINE CO.
2019 / PRESENT
Spearhead the comprehensive design of marketing, print, and promotional collateral for the tasting room.
Oversee and lead seasonal photoshoots for wines, serving both Rosenblum and Bronco Wine Co.
Develop print promotional materials and craft digital marketing assets tailored for Rosenblum Cellars' tasting room and various social media platforms.
Curate content for promotional email campaigns and monthly wine club newsletters.
Content Designer
BROADWAY TERRACE & YARROW NURSERY
2020 / 2022
Executed the design and development of content for business advertisements and email campaigns.
Led brand campaigns, contributing conceptual ideas for projects and providing oversight throughout the creative content creation process.
Directed the management of all social media platforms, including the construction and ongoing maintenance of business websites.
Undertook the tasks of styling, photography, editing, and daily content posting with the aim of augmenting customer engagement across all social media platforms.
Content & Web Designer
LANDING
SPRING 2020
Crafted visual content for the company's weekly newsletter.
Partnered with marketing, branding, and sales teams to curate weekly newsletter content.
Graphic Designer
education
SPRINGBOARD
SEPT 2022 - AUG 2023
UX/UI Design Career Track, Certification
An industry mentor-led course, with 750+ hours of work in user experience and user interface design.
Completed 4 UI/UX design projects.
Mastered skills in information architecture, sketching and wireframing, prototyping and testing, eCommerce and browsing, persuasive and anticipatory design, gamification and behavior change, dashboards and data design, social media and messaging, and product lifecycle.
SAVANNAH COLLEGE OF ART & DESIGN (SCAD)
2012 / 2016
B.F.A Fiber & Textile Design
skills
ux methods
Affinity Maps
Design Sprint
Storyboarding
Wireframing
User Flows
research
Personas
User Interviews
Comparative Analysis
Usability Testing
interpersonal
Communication
Teamwork
Problem Solving
Organization
Emotional Intelligence
visual design
Content Design
Email Design
Prototyping
Hi-Fi Mockups
Design Systems
tools
Figma
FigJam
Adobe Indesign & Illustrator
Google Analytics
Marvel
Miro
Slack
Sketch
Trello